Archive for April 2009

Hooray for GA!

Google Analytics. It’s free, it’s robust, it’s freakin’ scary. I’m not going to tell you I’m a GA expert because I’m not. There are features on GA I have never used and will likely never use. However, that doesn’t mean they’re not important, valuable, or you won’t use them.
GA offers many of the features of [...]

Blogging By the Books

I read a verrrry interesting article on Wall Street the other day entitled “America’s Newest Profession: Bloggers For Hire.” A few interesting stats:
Our nation houses almost 20 million bloggers.
1.7 million of these bloggers make moolah from their blogs [my words, not WSJ's].
452,000 blog as a primary source of income [I'm included here!].
50% are aged 18-34.
44% [...]

Let’s Talk About Press, Baby…

Specifically, bad press.  You know the kind.  An anonymous commenter, negative email, or even random forum post dedicated to the thrashing of your online reputation.
Read it. Soak it in. And move on.
You know the phrase “there’s no such thing as bad press?” It’s a phrase b/c it’s true. Seriously. In fact, Jeremy Shoemaker has a [...]

Measuring Stats

I’m cheap. I don’t like paying a lot if anything when I get get the same thing for free. In this economy, I’m digging up new and better ways to make the most of everything and stretch my dollar as far as it can go. Having said that, I’ve never once paid for website statistics. [...]