This is the story of how I learned one of the most important business lessons in my life from Erin just in December of last year:
Once upon a time, there was a blogging conference. I asked Erin if she was going and if so, that I would go, too, so that we could finally meet. [...]

I heard on NPR last week that 80% of children under the age of 18 have never touched a postage stamp. Insane, right? Sadly, I’m not super surprised. With email and social networks taking center stage in today’s world, snail mail has become a bit of a lost art.
What isn’t a lost art? E-mail. Believe [...]

Hey there bakers!
Many of you are shop owners — some small others large — but whether you’re running an Etsy shop or a big brick & mortar store, you keep track of your sales in one way or another.
Well, if you didn’t already know this, I used to have an online design/lifestyle shop. It was [...]

Here at BAKERY, Jaime and I always have our eyes and ears open for fantastic marketing ideas. Naturally, this one from our friend Martha at UNIFORM caught our eye. Martha sent an e-newsletter announcing the following details a few weeks ago:
“I’m really excited to tell you about a collaborative project I’ve been working on [...]